CARE Marketing

Curiosity Action Respect Energy There are many definitions of marketing, most of them being way too complex. I’m starting to look at marketing as CARE, the acronym made of the words listed above. First and foremost, you need people to be curious about what you do, what you sell and the problem you can solve. […]

Amazon’s Scout robot

This looks terrific. Amazon has been developing its Scout robot in-house for some time after making a small acquisition of a company who originally developed them. They look identical to the original machine, albeit with the well known Prime logo. “Currently, in Amazon’s trial, the robots are always accompanied by human assistants. Those assistants — […]